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Greg Norman Partnering With Garmin to Promote Smartwatches – WWD

Greg Norman

Golf legend Greg Norman has been named international model ambassador for Garmin.

The World Golf Corridor of Fame member, two-time Open champion and winner of greater than 90 tournaments, can be showcased within the firm’s adverts starting later this month carrying Garmin’s Strategy S60 golf watch, and Fenix 5X Plus out of doors smartwatch in addition to the corporate’s Strategy Z80 laser rangefinder and its Marq Assortment of golf instrument watches. Norman, often known as The Shark, can be featured in print, digital and social media channels. He will even make private appearances on behalf of the model.

“We couldn’t be more excited to announce this strategic relationship and welcome Greg Norman into the Garmin family,” mentioned Susan Lyman, Garmin’s vp of world advertising. “As a globally recognized athlete, an avid outdoorsman and successful entrepreneur, Greg’s winning attitude and adventurous spirit make him a perfect fit for Garmin.”

Norman mentioned that he’s used quite a lot of out of doors watches over time however Garmin’s “precise and advanced GPS technology for the course and has truly helped me improve my game. I wear my Garmin Fenix watch almost every day — it’s sleek, lightweight, and water-resistant, so it can go everywhere I go — from the golf course to the boat and beyond.”

Genuine Manufacturers Group is almost all proprietor of the Greg Norman model.

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